UK company leads paint industry into a fossil-free future.
In a landmark achievement for the paint industry, PAINT ZERO has been granted a global first patent for its revolutionary 100 per cent plant-based, fossil fuel free interior paint, a breakthrough poised to transform the paint and construction industries worldwide.
Paint Zero’s fossil-free and plastic-free powder-based interior paint technology, offers a safe, sustainable alternative to traditional wall paint, removing VOCs, toxins and microplastic pollution while slashing carbon emissions by up to 90 per cent per pack. The plant-based, mix-with-water system is the first of its kind to meet rigorous climate, health and consumer standards.
Unlike mainstream conventional paints, PAINT ZERO contains no volatile organic compounds (VOCs), no harmful toxins and offers a radically reduced carbon footprint.
“This patent represents more than innovation, it’s proof that as an industry we can break our reliance on fossil fuels without compromising on performance, beauty, or safety,” said Ross Harling, inventor of PAINT ZERO (pictured above).
The patent award signals a new era in sustainable coatings, one where producers can decouple entirely from fossil fuels and meet rising demands for clean, circular, eco-forward paints.
Highlights of the innovation include:
- 100 per cent plant-based ingredients
- Zero VOCs and toxins
- Safe for homes, families and the planet
- Lightweight, mix-with-water delivery
- Significantly lower lifecycle carbon emissions
With this technology, the carbon and chemical cost of paint can be radically slashed, paving the way for safer indoor environments and a measurable reduction in emissions from one of the construction sector’s most polluting categories.
PAINT ZERO has reimagined décor paint from the ground up, designing each element, from its lightweight, easy-to-mix powder formula to its compostable packaging.
“We’ve listened closely to the growing concerns people have about the safety and sustainability of the paints they bring into their homes. At PAINT ZERO, we’ve created a paint that’s not only safe and sustainable, but also convenient for everyday use. That’s something I’m really proud of.”
Clare Cunningham, Creative Director, PAINT ZERO
PAINT ZERO is already available to buy across the UK and EU via paintzero.com.